Video | BIDV TVC 


This TVC was produced during Cam-Anh's time working at iCreative Studio in 2011, a Hanoian boutique studio specialized in creating the Viral Video campaign, corporate company's TV commercial and short music video for entertainment artists.

In this project, with the team, Cam-Anh's roll was to brainstorm, come up and finalize the idea for a Bank client: BIDV - the Bank for Investment and Development of Vietnam. 

The script's concept is exploring the idea in which "Smart choices help creating a better/classy life," literally translated from "Lựa chọn thông minh, định hình đẳng cấp," by offering the customers various Bank Deposit packages at BIDV in year-end promotion time.

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